Plasma and LCD TVs are still a 'fragile' technology and many consumers have had their fingers burned. However with the appropriate care as I have stated before in my previous entries a good one can last a decade.
Brightness, Contrast & Colour settings,
Quite simply turn them down to a maximum of 70%, preferably as low as 50%. Screens are supplied with the settings at 100%. This significantly reduces the life of your screen and one can only wonder why they are supplied like that? Also many TVs have a 'Power Saving' setting. This usually works by decreasing the power output overall and hence preserve the life of those precious phosphors still further.
Turn it off
Obvious. If its not being watched, turn it off. A phosphor only burns for a certain amount of time before it fades or goes out altogether.
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